in these tough economic times – i think it’s a wonderful idea to band together with your neighbors and host a simple event that gets people circulating throughout the stores.Â
in Portland (where i live) - there are a plethora of events that encourage shoppers to visit groups of stores within a vicinity or neighborhood and shop local. some ideas i particularly like include
 - fashion by flashlight – stores stay open late periodically and provide lite snacks/drinks and specials
 - East meets West Passport – for Black Friday – a group of stores on the east and west sides of a section of town created a passport that provides discounts at each store. if you visit all stores – you’re eligible to save at any of the participating stores for the remainder of the year. and naturally, there’s a shindig!
 - The Big Reveal – i love this concept! this was an event from last year – but it was all about revealing the holiday windows the day after Thanksgiving (please – let’s let this holiday shine!!)
 - Pop-up Shops – there are so many empty store fronts downtown from big-box retailers taking a hike. so the landlords donated (yes – you read that correctly!) the space to groups of small, local designers for the holidays! what a great way to add life and spirit to empty buildings – while supporting local talent. thanks to the folks at Portland Fashion Synergy for spearheading this project!
And then of course there are lots of Tree Lighting Celebrations, Holiday Parades/Festivals, Art Walks, Craft/Designer Fairs and Sales! i’m pledging to shop local this year- it’s sooooooo important that we support small business to keep the creative and entrepreneurial spirit alive!
What amazing ideas and celebrations are you doing or attending this year?
