in these tough economic times – i think it’s a wonderful idea to band together with your neighbors and host a simple event that gets people circulating throughout the stores. 

in Portland (where i live) - there are a plethora of events that encourage shoppers to visit groups of stores within a vicinity or neighborhood and shop local.  some ideas i particularly like include

 - fashion by flashlight – stores stay open late periodically and provide lite snacks/drinks and specials

fashion by flashlight

 - East meets West Passport  – for Black Friday – a group of stores on the east and west sides of a section of town created a passport that provides discounts at each store. if you visit all stores – you’re eligible to save at any of the participating stores for the remainder of the year.  and naturally, there’s a shindig!

passport

 - The Big Reveal – i love this concept!  this was an event from last year – but it was all about revealing the holiday windows the day after Thanksgiving (please – let’s let this holiday shine!!)

the Big Reveal

 - Pop-up Shops – there are so many empty store fronts downtown from big-box retailers taking a hike.  so the landlords donated (yes – you read that correctly!) the space to groups of small, local designers for the holidays!  what a great way to add life and spirit to empty buildings – while supporting local talent.  thanks to the folks at Portland Fashion Synergy for spearheading this project!

Flurry Pop-up Shop

And then of course there are lots of Tree Lighting Celebrations, Holiday Parades/Festivals, Art Walks, Craft/Designer Fairs and Sales! i’m pledging to shop local this year- it’s sooooooo important that we support small business to keep the creative and entrepreneurial spirit alive!

What amazing ideas and celebrations are you doing or attending this year?

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